B2B agency discovery, without the discovery calls.

Every agency goes through verification before they can pitch on the platform. They submit performance data from real client engagements: anonymized client profile (industry, ARR band, growth stage, GTM motion), KPIs tracked, results achieved, and attribution methodology. We verify the data against primary platform sources (HubSpot, Salesforce, Apollo, Outreach, Google Ads, LinkedIn Ads) on a screen-share call before they're admitted. Higher verification tiers get more rigorous treatment: monthly data refresh, optional client confirmation per claim, and random sampling of the agency's full client roster instead of agency-selected engagements. Anything we can't verify, we don't publish.

Both are tiers in our verification framework, but the rigor differs. 'Verified' means we've confirmed an agency's submitted performance data against primary sources across multiple engagements. The agency chose which engagements to share, and we made sure the numbers match the platforms. 'Audited' is our highest tier. The agency provides a full client roster for the last 24 months. We randomly sample 25% of that roster and audit those engagements specifically, plus all the Verified-tier steps applied to the sample. The 'audited' label is reserved for this tier because the word carries legal weight elsewhere and we want it to mean something specific here.

On the public profile pages, agencies are identified by category and verification tier (for example, 'Agency #237, Demand Gen, Verified, 14 audited engagements') with the agency name obscured until a buyer requests an intro. Higher-tier agencies can optionally make their name public. When you book an intro, the agency identity is revealed to you and the agency receives your details. You review the pitch, watch the video, and decide whether to engage without giving up your contact information first.

We compute overlap on five dimensions: industry match, ARR band proximity, growth stage match, GTM motion match, and tech stack overlap. Agencies that have audited engagements with companies similar to yours across these dimensions surface first. As you engage with pitches (watch, skip, book intros), the matching gets sharper. Initial weighting is equal across dimensions; we refine the weights based on which ones actually predict engagement success over time. The matching is curated by us in the early days, then increasingly algorithmic as the dataset grows.

Cold outreach from an agency is a pitch from someone trying to sell you something. You read it (or more likely, ignore it) in inbox-triage mode. Vetted is curated content delivered to you in idea-discovery mode. You receive a small batch of specific ideas from multiple agencies who have worked with companies like yours, in a private feed you control. You're not getting pitched in isolation. You're seeing what cutting-edge agencies would actually do for your business, in 60-second videos that respect your time. The structural difference is the curation layer. We're an independent third party that has already vetted the agencies, matched them to your profile, and sent only the ones we think are worth your attention. If something lands, you book the intro. If nothing does, you skip and we keep refining. The agencies that get repeatedly skipped don't get future placements.

No. We don't share your data with agencies. They don't get your email or phone number unless you explicitly book an intro through the platform. We send you a curated batch of pitches once a week at most, and you can pause or unsubscribe with one click. Agencies who get repeatedly skipped get filtered out of your future feeds. The whole point of Vetted is to replace the high-volume cold outreach you already get, not to add to it. If we ever feel like spam, we've failed at the core promise.

We'll confirm your stage and profile, then add you to the curation queue. When your private feed is ready (typically 1-2 weeks depending on how fast your category fills with verified agencies), we'll send you a direct link. You'll see three to five tailored 60-second video pitches, watch on your own time, skip what doesn't land, and book intros with the ones that do. No login required at first review, no commitment, no spam.

Cold outreach costs agencies thousands of dollars and dozens of hours per month for diminishing returns. Most pitches get deleted before they're read. Vetted gives agencies targeted, pre-curated buyer attention at roughly $5 per ICP-matched buyer reach. They self-select which buyer profiles they want to pitch (no spray-and-pray), record a tailored 60-second video, and we deliver it directly to the buyer's private feed. They only spend time on opportunities they think they can win. We don't promise leads. We provide the attention that makes leads possible. Agencies stay because they see exactly which buyers received their pitch, which means even unconverted impressions are valuable brand presence in their ICP.

For buyers, the free tier includes basic search, your top three matches with full video pitches, and one intro request per month. Premium access (full database access, unlimited intros, performance dispersion reports across your fit set) is $500 to $1,500 per year depending on usage. For agencies, three tiers: $1,500 per year for entry verification with anonymous profile, $5,000 per year for full verified status with optional public branding, and $10,000 to $15,000 per year for audited tier with random sampling and ongoing verification. Founder cohort agencies (first 25 to join) get 50% off Year 1 and locked pricing for Year 2.

We're in pre-launch validation now. Founder cohort agencies are being onboarded over the next 60 days. Buyer access opens to the early-access waitlist shortly after. Join the waitlist for either side and we'll be in touch as we open up access for your category and stage.

Vetted is built by Kosta Papakonstantinou, a B2B operator with a Wall Street background (CFA, Harvard MBA, ex-UBS investment banking) and 13+ years building B2B services businesses including Board Studios, a video production firm serving Fortune 500 clients. Methodology developed with input from B2B growth practitioners across categories. Methodology and verification protocols are documented publicly. The full methodology document is available at vetted.agency/methodology.